Once participants have received your product, we can start the interviews to find answers to your questions The data we gather in a remote study can be objective or subjective, just like an in-person study. If needed, we may send participants special video equipment to use, or rely on their webcam or smartphone camera.
Remote studies naturally have their limitations. Some participants will be harder to access remotely, if they do not have the necessary technology – and even when that technology is present, it can take time to set up correctly. Also, it isn’t always possible to guarantee that the entire processes can be watched, so we need to focus on specific observations from specific angles. In many cases, however, it is a valid option and we’re happy to advise you on whether a remote study might be the way to go for your next project.